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Paid Search Management

Drive traffic to your website

PPC Strategy

Pay per click (PPC) campaigns focus on getting a potential customer to click on a paid ad which serves to drive more traffic to your site. Your paid listing will appear on the top of search results and potential clients will immediately see them after they search for a certain product or service.

PPC strategy development starts with researching and pinpointing keywords that internet users enter into search engines when looking for products and services. Our team focuses on providing a list of effective keywords that will ensure the best possible ROI.

We search for potential keywords that are going to be particularly beneficial for your business and that will convert potential clients into paying customers. A PPC campaign can be beneficial both for businesses looking to expand their current campaign and for new businesses striving to put their name on the customer’s radars. Apart from keyword research, our PPC strategy also involves market researching and A/B testing.

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Ad Copywriting

Our dedicated copywriters create engaging copies that specifically target your potential customers. Their aim is to grab the attention of your audience, increase brand awareness, and ultimately urge your potential customer to react to their call to action.

Bringing in visitors to your website requires the content to appeal to both people and search engine algorithms, and the copywriters at PlayMedia excel at producing this type of content.

The experience and thorough research behind our copywriting content make it original and attractive to readers, which is bound to bring in more traffic and consequently more conversions.

PPC Optimization

We continuously optimize a PPC campaign through testing, refining, and improvement, in order for it to be cost-effective and bring in more leads. Optimization takes place through all levels of paid ad campaigns and results in a higher position in search results. Throughout our cooperation, you can expect regular, concise, and understandable reports to keep you updated on the progress we are making.

A successful PPC campaign requires constant monitoring and reacting to changes, as well as diligent analytics, to make sure advertising funds are spent on the most efficient keywords in terms of ROI. Our team is committed to continuous optimization and adjusting to fluctuations so you can rest assured in knowing your PPC advertisement is in capable and dedicated hands.

FAQ

How much does PPC marketing cost?
When it comes to PPC marketing, you set your own budget. However, Google and other PPC channels reward relevant and well-written ads with lower costs per click. This means that you can get more traffic for your money and a better ROI if you have good keywords and landing pages, which is what we strive for at PlayMedia.
What is a landing page?
A landing page is a webpage to which the user is taken when they click on an ad. In order to get the most out of your PPC campaign, the landing pages need to be designed to be highly relevant to their respective ads and keywords, and their purpose is to increase the number of conversions.
How do you choose the keywords?
Selecting and bidding for the right keywords is the most important aspect of PPC marketing. We use advanced digital marketing tools to find and secure the most efficient and cost-effective keywords for your business.
Can I monitor the results and progress of my PPC campaign?
At PlayMedia, we offer full transparency at all times, and we will provide you with regular reports and updates on all the services we are performing for you. We believe in long-term relationships, and mutual trust, accompanied by measurable results, is how we build them.

  • The Goals
  • What Are Your Goals?
  • Info

Your Goal

What Are Your Goals?

Where do you advertize?

Leads or Sales

Leads or Sales

Budget

What Is Your Monthly Budget?

Your Info

Email

Your name

Your Website

Your Number

  • The Goals
  • What Are Your Goals?
  • Info

Your Goal

What Are Your Goals?

Where do you advertize?

Leads or Sales

Leads or Sales

Budget

What Is Your Monthly Budget?

Your Info

Email

Your name

Your Website

Your Number

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